Idea Napkin No. 2 (assignment 19a)

1. My name is John Schuttler and I am 19 years old from Boca Raton, Florida. I own a non-profit organization and an LLC, both of which I am very proud of and have taught me very important skills for my future life. I aspire to be very successful, not only financially, but with love, happiness, and knowledge. I plan to create my own business, whether it be the one for this class or others, but I plan to be self-employed most of my life. I think this business idea plays somewhat of a significant role in my life at the moment as I will definitely try to make it a real thing and it may be the thing that helps speed my life to success.

2. My business is a service that provides quality, speedy, and cheap electricity and plumbing work to the upper class. I will create a well-advertised service that targets new and wealthy homeowners in order to secure and keep their business as the service based industry is dying off, and I will capitalize on this unmet need.

3. Like I said before, I am targetting the upper class who are both new to a community, or simply cannot find quality work for their problems at home. They will in need of this work as this service industry is dying off, and as I have noticed, it is very hard to find this work at this time in society.

4. Customers will pay for this service as it is meeting a very important need in their life. They need electricity and running, reliable water, and for many people in today's society, it is hard to find someone to keep these things running when there are few people out there who still work in this industry. It is imperative for customers to feel like the people doing the work are professional, and that they truly care about the well-being of that customer so that we can continue to help them into the future.

5. What distinguishes me from others in the industry is very little. It will be a very professional and caring company, which I am sure there are many of, but the fact here is that there are not enough to meet the needs of people everywhere. I am simply filling a gap in the market and I do not need to be too different to get the business I am targetting.

I believe that all of these things fall in place with each other quite well. I think that each point very clearly leads to the next and that each step makes sense when put side by side to the others. I definitely believe that number 5's answer is the weakest of them all and that it definitely needs to be worked on to fit better with the others, even though it still fits.

The feedback I got from my last idea napkin was mostly all positive, telling me that my ideas made sense and that I did a good job. One person did tell me that they don't think I will be distinct in the market and that I need to find something that makes me different compared to others. I am still under the assumption that I do not necessarily need to be so different as the service is so simple and it is just an unmet need, not something revolutionary.however,  I will continue to think and see how I can distinguish myself as I know, overall, it will be better for my success.